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DEGREE REGULATIONS & PROGRAMMES OF STUDY 2013/2014 -
- ARCHIVE as at 1 September 2013 for reference only
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DRPS : Course Catalogue : Business School : Common Courses (Management School)

Postgraduate Course: Global Strategic Management: Issues and Perspectives (CMSE11128)

Course Outline
SchoolBusiness School CollegeCollege of Humanities and Social Science
Course typeStandard AvailabilityAvailable to all students
Credit level (Normal year taken)SCQF Level 11 (Postgraduate) Credits15
Home subject areaCommon Courses (Management School) Other subject areaNone
Course website None Taught in Gaelic?No
Course descriptionThe course critically examines issues of high strategic relevance to large multinational corporations. Based on current research and partly taught through the case study method, the course provides research concepts and arguments for analysing and managing strategic international issues. While providing insights into firms originating from developing economies, it primarily focuses on Western multinationals operating in developed and emerging countries, across a range of services and manufacturing sectors, among which retailing, fast-moving consumer goods, technology sectors.
Entry Requirements (not applicable to Visiting Students)
Pre-requisites Co-requisites
Prohibited Combinations Other requirements It will be assumed that you have a foundation in strategy-related and / or international business-related courses and/or other relevant experience.

For Business School PG students only, or by special permission of the School. Please contact the course secretary.
Additional Costs None
Information for Visiting Students
Pre-requisitesNone
Displayed in Visiting Students Prospectus?No
Course Delivery Information
Delivery period: 2013/14 Semester 2, Not available to visiting students (SS1) Learn enabled:  Yes Quota:  None
Web Timetable Web Timetable
Course Start Date 13/01/2014
Breakdown of Learning and Teaching activities (Further Info) Total Hours: 150 ( Lecture Hours 20, Programme Level Learning and Teaching Hours 3, Directed Learning and Independent Learning Hours 127 )
Additional Notes
Breakdown of Assessment Methods (Further Info) Written Exam 0 %, Coursework 70 %, Practical Exam 30 %
No Exam Information
Summary of Intended Learning Outcomes
Knowledge and Understanding:
On completion of the course participants should be able to:
* Develop an understanding of important and advanced issues in current international strategic management research including:
o Appraise the diversity of contexts which multinationals span and their conflicting implications for firms' behaviour
o Understand how today's multinationals create competitive advantage through the pursuit of 'transnational' strategies, and regional strategies; how they implement those strategies by adopting innovative organizational forms; the issues they face in managing the change process
o Evaluate the challenges posed by players from emerging markets for Western multinationals, through an identification of distinctive features of their strategies, and Western firms' possible responses
o Understand how multinationals manage innovation globally as well as the problems they face
o Assess the issues multinationals face in developing and implementing sustainable development policies
o Understand the critical issues and success factors in the management of cross-border mergers and acquisitions
* Develop skills for analysing and solving complex empirical problems, primarily through the case study approach

Intellectual Skills and personal development:
Cognitive Skills:
* Acquisition of knowledge on complex strategic and organisational problems large multinational firms face in today's global markets
* Ability to critically appraise the multiple facets of issues dealt with in the course
* Ability to research and apply concepts and arguments in the field of global strategy and management to analyse empirical problems
* Problem-solving and decision-making skills
* Communication skills both written and verbal
* Team-working skills

Key Skills:
On completion of the assessed course work students should be able to:
* Have a critical understanding of important and complex strategic and organisational problems large multinational firms face in today's global markets
* Be able to apply a systematic approach to analysing and solving empirical problems
* Communicate their analysis clearly by written and oral means

Subject-specific Skills:
* Students will develop a critical understanding of important and advanced issues, concepts and debates in current strategic international management research.
Assessment Information
Groups required to produce a powerpoint-based verbal presentation of a case study, supplemented by a maximum of two A4 sides of written text complimenting the powerpoints and highlighting the overall arguments: 30%

Groups required to produce a global strategy analysis of 1,250 words of one sector: 30%

Individuals required to produce an international strategy report and recommendations for one globally-orientated company of 1,500 words. This should be either a leader or a potential leader from an advanced country, or for one player from an emerging country, preferably also either a leader or a potential leader based on the group strategy analysis (and again using desk-research methods):40%
Special Arrangements
None
Additional Information
Academic description Not entered
Syllabus Not entered
Transferable skills Not entered
Reading list Not entered
Study Abroad Not entered
Study Pattern Not entered
KeywordsGSM
Contacts
Course organiserProf Chris Carr
Tel: (0131 6)50 6307
Email: Chris.Carr@ed.ac.uk
Course secretaryMiss Rachel Allan
Tel: (0131 6)51 3757
Email: Rachel.Allan@ed.ac.uk
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