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DEGREE REGULATIONS & PROGRAMMES OF STUDY 2014/2015
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DRPS : Course Catalogue : Edinburgh College of Art : Art

Undergraduate Course: Visual Communication 2 (ARTX08035)

Course Outline
SchoolEdinburgh College of Art CollegeCollege of Humanities and Social Science
Credit level (Normal year taken)SCQF Level 8 (Year 4 Undergraduate) AvailabilityNot available to visiting students
SCQF Credits20 ECTS Credits10
SummaryThis Course allows students to further develop skills in the concepts and outcomes of visual communication, through, for example, illustration, animation or graphic design.

This course is only available to students on BA Combined Studies (School of Art).
Course description Students will be asked to consider what is meant by visual communication and how this differs from art based projects: this differentiation and the subsequent consideration of audience/client needs to be thoroughly researched along with the background ideas for projects. Students should consider the relationship between what they wish to communicate and the method they choose to do this as well as how their own research ideas fit in to a particular process.

Students may choose to undertake this Course in illustration, graphic design, animation or other means of visual communication and will attend relevant classes to support their choice of project. Group crits and tutorials will support studio based work and help develop core skills in research and resolution of ideas.
Entry Requirements (not applicable to Visiting Students)
Pre-requisites Co-requisites
Prohibited Combinations Other requirements This course is only available to students enrolled on BA Combined Studies (School of Art).
Additional Costs art materials
Course Delivery Information
Academic year 2014/15, Not available to visiting students (SS1) Quota:  None
Course Start Full Year
Course Start Date 15/09/2014
Timetable Timetable
Learning and Teaching activities (Further Info) Total Hours: 200 ( Seminar/Tutorial Hours 20, Supervised Practical/Workshop/Studio Hours 5, Feedback/Feedforward Hours 8, Formative Assessment Hours 3, Summative Assessment Hours 3, Programme Level Learning and Teaching Hours 4, Directed Learning and Independent Learning Hours 157 )
Assessment (Further Info) Written Exam 0 %, Coursework 100 %, Practical Exam 0 %
Additional Information (Assessment) Portfolio submission which should include research and evidence of the developmental process leading to examples of resolved work: 100%
Feedback Not entered
No Exam Information
Learning Outcomes
On completion of this course, the student will be able to:
  1. Display a considered approach to research as it underpins individual practice in visual communication
  2. Demonstrate confidence and confidence in handling relevant media to develop visual communication project(s)
  3. Show competence and a considered approach to the selection and presentation of work for assessment at this level
Reading List
reading lists related to individual student projects will be developed
Additional Information
Graduate Attributes and Skills skills in research and development of ideas; skills in communication of concepts to others; skills in developing self motivated projects as well as in working to a brief; practical skills in numeracy, planning and visual and verbal languages
Keywordsvisual communication research
Contacts
Course organiserMs Joan Smith
Tel: (0131 6)51 5917
Email: joan.smith@ed.ac.uk
Course secretaryMrs Margaret Milner
Tel: (0131 6)51 5879
Email: m.milner@ed.ac.uk
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