Postgraduate Course: International Trade and Business Strategy (CMSE11135)
Course Outline
| School | Business School |
College | College of Humanities and Social Science |
| Credit level (Normal year taken) | SCQF Level 11 (Postgraduate) |
Availability | Available to all students |
| SCQF Credits | 15 |
ECTS Credits | 7.5 |
| Summary | This course provides an overall understanding of the needs, contexts and processes of toplevel decision-making for businesses working in an international context (multinational corporations in particular), and some useful approaches to analysing them. The course highlights and analyses the strategic choices (and implementation approaches and methods) open to managements faced with complex international business opportunities and threats. |
| Course description |
Not entered
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Entry Requirements (not applicable to Visiting Students)
| Pre-requisites |
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Co-requisites | |
| Prohibited Combinations | |
Other requirements | For Business School PG students only, or by special permission of the School. Please contact the course secretary. |
Information for Visiting Students
| Pre-requisites | None |
Course Delivery Information
| Not being delivered |
Learning Outcomes
Subject specific knowledge, understanding and skills
On completion of the course students will be expected to have acquired:
¿ Understanding of the complexity of strategic management.
¿ Understanding of the traditional approaches of strategic analysis.
¿ Knowledge of the tools of strategy analysis and their limitations.
¿ Understanding of the current issues being faced by managers in developing their international businesses
¿ Understanding of the importance and dynamics of the world trading system for economic development and international business
¿ Understanding of why enterprises choose to expand operations across national boundaries
¿ Knowledge about the alternative strategies enterprises may adopt to exploit overseas markets
¿ The ability to use strategic management concepts and approaches to produce persuasive conclusions about firms.
Cognitive abilities and non-subject specific skills
On completion of the course work students should be able to:
¿ Manage and analyse relevant information about firms in a clear, sound and explicit way.
¿ Work in groups
¿ Communicate analyses and conclusions clearly and persuasively in presentations
Key Skills:
On completion of the course work students should have:
¿ Learned the dynamic process of argumentation for a senior-management type decision
¿ Demonstrated their ability to present at a senior level
¿ Demonstrated their ability to source and collect material relevant to the topic
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Reading List
Required Texts:
Charles W L Hill Global Business Today (McGraw-Hill, 2011, 7th Ed)
Grant, R., M. (2010) Contemporary Strategy Analysis: Combined Text and Cases (7th ed.), Blackwell
Extra Recommended Texts:
Peter Dicken Global Shift (Sage 2007, 5th Ed)
Bartlett, C., Ghoshal, S & Beamish, P (2008) Transnational Management (5th Ed), New York NY: McGraw-Hill.
Johnson, G., Whittington, R. and Scholes, K (2011) Exploring Strategy: Text and Cases (9th ed.), Pearson - FT Prentice Hall. |
Additional Information
| Graduate Attributes and Skills |
Not entered |
| Keywords | IBEM-ITBS |
Contacts
| Course organiser | Mr Alan Brown
Tel: (0131 6)50 3804
Email: Alan.C.Brown@ed.ac.uk |
Course secretary | Mr Peter Newcombe
Tel: (0131 6)51 3013
Email: Peter.Newcombe@ed.ac.uk |
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