Undergraduate Course: Developing Graphic Design (LLLA07114)
|School||Edinburgh College of Art
||College||College of Humanities and Social Science
|Credit level (Normal year taken)||SCQF Level 7 (Year 1 Undergraduate)
||Availability||Not available to visiting students
|Summary||THIS IS A FOR-CREDIT ONLY COURSE OFFERED BY THE OFFICE OF LIFELONG LEARNING (OLL); ONLY STUDENTS REGISTERED WITH OLL SHOULD BE ENROLLED
This course aims to consolidate existing skills in graphic design and develop new ones to enable students to produce outcomes that consider audience, application and professional contexts. The course content will be driven by the interests of individual students within the framework of a given brief, and will broaden their practical and professional understanding of the discipline.
Entry Requirements (not applicable to Visiting Students)
||Other requirements|| None
Course Delivery Information
|Not being delivered|
On completion of this course, the student will be able to:
- By the end of the course, through attending classes and engaging in directed and independent study, students should be able to:
Develop creative thinking for the effective application of visual communication through conceptual exploration. Extensively document development process in a sketchbook or visual journal.
Engage with the graphic design process and its audience within the parameters of a brief. Explore uses of relevant production methods and creative applications.
Produce and deliver a presentation of work to an audience. Critically reflect on presented outcomes following discussion and feedback from peers.
Bringhurst, R., 1992, The Elements of Typographic Style, Canada: Hartley & Marks
Baldwin, J., & Roberts, L., 2006, Visual Communication: from Theory to Practice, Lausanne: AVA Publishing
le Coutre, M. & Purvis, A., 2002, A Century of Posters, Aldershot: Lund Humphries
Hollis, R., 2005, Graphic Design: A Concise History, New York: Thames & Hudson
Lupton, E., 2010, Thinking With Type, New York: Princeton Architectural Press
Lupton, E., 2008, Indie Publishing: How to Design and Produce Your Own Book, New York: Princeton Architectural Press
|Graduate Attributes and Skills
||Considering the audience with regard to visual communication.
Ability to undertake research and reflective practice and apply these within the context of graphic design and visual culture.
Using graphic design tools effectively and efficiently.
|Course organiser||Mr Robbie Bushe
|Course secretary||Ms Sherrey Landles
Tel: (0131 6)50 4400