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DEGREE REGULATIONS & PROGRAMMES OF STUDY 2016/2017
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Degree Programme Table: Marketing (MSc) (PTMSCMARKE1F)

Year 1, Academic year 2016/17, Starting month: September


COMPULSORY COURSES
This DPT has 5 compulsory course(s).


Code  Course Name  Period  Credits 
CMSE11121 Consumer Behaviour Semester 1 15
CMSE11120 Marketing Decision Analysis Semester 1 15
CMSE11110 Principles of Marketing Management Semester 1 15
CMSE11119 Marketing Research Semester 1 15
CMSE11137 Dissertation (MSc Marketing) As available 60
Notes: after Semester 2 exams are completed




COURSE OPTIONS
This DPT has 1 set(s) of course options with the following rules.


Select exactly 60 credits from the following list of courses, during Semester 2
Code   Course Name   Credits
CMSE11113    Marketing Communications   15  
CMSE11115    Marketing And Society   15  
CMSE11114    Marketing Applications   15  
CMSE11162    Understanding Brands   15  
BUST11225    Marketing of Services   15  
CMSE11321    Marketing in a Digital World   15  
CMSE11105    International Marketing Strategy   15  

 


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