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DRPS : Course Catalogue : Business School : Common Courses (Management School)

Postgraduate Course: Qualitative Research Methods (CMSE11435)

Course Outline
SchoolBusiness School CollegeCollege of Arts, Humanities and Social Sciences
Credit level (Normal year taken)SCQF Level 11 (Postgraduate) AvailabilityNot available to visiting students
SCQF Credits15 ECTS Credits7.5
SummaryQualitative Research Methods introduces students to issues of research idea generation, ethics, research design, and qualitative methods for use in business dissertations. It will help students choosing a dissertation topic, research questions and appropriate qualitative methods required for their major piece of independent research and their future work in business.
Course description The course provides students with an understanding of the research process and a thorough introduction to qualitative (as well as basics of quantitative research) method. The course equips students with the skills and knowledge necessary to prepare for a significant research project using qualitative research methods.
Entry Requirements (not applicable to Visiting Students)
Pre-requisites Co-requisites
Prohibited Combinations Other requirements None
Course Delivery Information
Academic year 2020/21, Not available to visiting students (SS1) Quota:  None
Course Start Semester 2
Timetable Timetable
Learning and Teaching activities (Further Info) Total Hours: 150 ( Lecture Hours 20, Seminar/Tutorial Hours 8, Programme Level Learning and Teaching Hours 3, Directed Learning and Independent Learning Hours 119 )
Assessment (Further Info) Written Exam 0 %, Coursework 100 %, Practical Exam 0 %
Additional Information (Assessment) Individual assignment (100%) (assess all learning outcomes)

Assessment is based on a 2500 (+/- 10%) word reflective paper. In the paper, students will:
- Briefly introduce the nature of a research problem to be investigated and the context of the research
- Clearly identify a research purpose or question
- Explain how your ontology and epistemology have influenced the research
- Reflect on, and critically evaluate, three methods of data collection along with associated forms of data analyses that you could use in your study
Feedback Summative feedback will be provided on individual assignments within 15 days, in line with the University of Edinburgh Taught Assessment Regulations.

Formative feedback will be given in the lectures during plenary, and individual interactions.
No Exam Information
Learning Outcomes
On completion of this course, the student will be able to:
  1. Identify the role of qualitative business research in the discipline of business.
  2. Understand different ontologies and epistemologies.
  3. Understand research ethics requirements.
  4. Plan and conduct different methods of data collection.
  5. Analyse different forms of qualitative data.
Reading List
Additional Information
Graduate Attributes and Skills Demonstrate and/or work with:
- Knowledge that covers and integrates most of the main areas of the subject/discipline/sector - including their features, boundaries, terminology and conventions.
- A critical understanding of a range of specialised theories, concepts and principles.
- Extensive, detailed and critical knowledge and understanding in one or more specialisms.
- A critical awareness of current issues in a subject/discipline/sector and one or more specialisms.

Apply knowledge, skills and understanding:
- In applying a range of standard and specialised research and/or equivalent instruments and techniques of enquiry.
- In planning and executing a significant project of research, investigation or development.
- In demonstrating originality and/or creativity, including in practices.

Apply critical analysis, evaluation and synthesis to forefront issues, or issues that are informed by forefront developments in the subject/discipline/sector.
- Identify, conceptualise and define new and abstract problems and issues.
- Develop original and creative responses to problems and issues.
- Critically review, consolidate and extend knowledge, skills, practices and thinking in a subject/discipline/sector.
- Deal with complex issues and make informed judgements in situations in the absence of complete or consistent data/information.

Communication, ICT, and Numeracy Skills
- Use a wide range of routine skills and a range of advanced and specialised skills as appropriate to a subject/discipline/sector.
- Communicate, using appropriate methods, to a range of audiences with different levels of knowledge/expertise.
- Communicate with peers, more senior colleagues and specialists.
- Use a wide range of ICT applications to support and enhance work at this level and adjust features to suit purpose.
- Undertake critical evaluations of a wide range of numerical and graphical data
- Exercise substantial autonomy and initiative in professional and equivalent activities.
- Take responsibility for own work and/or significant responsibility for the work of others.
Special Arrangements For MSc International Business and Emerging Markets and MSc Management students only.
KeywordsNot entered
Course organiserProf John Amis
Tel: (0131 6)51 5545
Course secretaryMiss Fionna Ogilvie
Tel: (0131 6)51 3028
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