THE UNIVERSITY of EDINBURGH

DEGREE REGULATIONS & PROGRAMMES OF STUDY 2022/2023

Timetable information in the Course Catalogue may be subject to change.

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DRPS : Course Catalogue : Edinburgh Futures Institute : Edinburgh Futures Institute

Postgraduate Course: Intellectual Property in the Creative Industries (EFIE11015)

Course Outline
SchoolEdinburgh Futures Institute CollegeCollege of Arts, Humanities and Social Sciences
Credit level (Normal year taken)SCQF Level 11 (Postgraduate) AvailabilityAvailable to all students
SCQF Credits10 ECTS Credits5
SummaryIntellectual property rights are vital to the creative industries. They are the primary legal mechanism for the protection and exploitation of creative outputs, and consequently, they underpin the business models in many creative sectors. This course will provide you with an understanding of the nature and role of Intellectual Property rights as relevant to the creative industries. It will help you understand the rules and tools you can use to identify what intellectual property rights are, how they underpin the business models in the creative industries, and what can be done to exploit and comply with such rights.
Course description The course will highlight the role, scope, and application of Intellectual property rights in the creative industries. The course will provide knowledge of fundamental legal principles under UK law, expose students to the application of such rights within the business models of selected creative sectors, explore challenges within the creative industries concerning protection of intangible assets, and enable students to reflect on the role of IP rights in their future career.

This course is taught intensively, with the scheduled teaching comprising a two hour, introductory session, followed by two 1-day intensive in person workshops, over a two week period. Students will be provided materials to read, questions to review, and group exercises to prepare for, in advance of the intensive sessions.

The course will examine the following key topics over the two workshops:

- Generating IP - Legal rules on key Intellectual Property Rights relevant to creative industries
- IP audit - Identifying IP assets and ownership
- IP exploitation - Legal rules on contractual exploitation, and different routes of exploitation

- Business models in creative industries that are primarily based on exploitation of IP
- Business models in creative industries that are not based on exploitation of IP
- IP related challenges in the creative industries

After completion of the intensive workshops, a formative group exercise will take place, through a two hour in person session. In advance of this session, students will work in teams and prepare a short powerpoint presentation of around 4-5 slides on a practical exercise also provided in advance.

As part of your course, you will need access to a personal computing device. Unless otherwise stated activities will be web browser based and as a minimum we recommend a device with a physical keyboard and screen that can access the internet.

Please note the course has been designed for non-Law students and is not available to students on PGT programmes in the School of Law.
Entry Requirements (not applicable to Visiting Students)
Pre-requisites Co-requisites
Prohibited Combinations Other requirements None
Information for Visiting Students
Pre-requisitesNone
High Demand Course? Yes
Course Delivery Information
Academic year 2022/23, Available to all students (SV1) Quota:  25
Course Start Semester 1
Timetable Timetable
Learning and Teaching activities (Further Info) Total Hours: 100 ( Lecture Hours 3, Seminar/Tutorial Hours 6, Supervised Practical/Workshop/Studio Hours 5, Formative Assessment Hours 2, Programme Level Learning and Teaching Hours 2, Directed Learning and Independent Learning Hours 82 )
Assessment (Further Info) Written Exam 0 %, Coursework 100 %, Practical Exam 0 %
Additional Information (Assessment) Summative Assessment:

The course will be assessed by means of the following assessment components:

1) 2000 Word Problem-Based Report (100%)

The summative assessment will be an individual piece of work, taking the form of a report (2,000 words) that will count for 100% of the course mark.
Feedback Feedback on the formative assessment may be provided in various formats, for example, to include written, oral, video, face-to-face, whole class, or individual. The course organiser will decide which format is most appropriate in relation to the nature of the assessment.

Feedback on both formative and summative in-course assessed work will be provided in time to be of use in subsequent assessments within the course.

Feedback on the summative assessment will be provided in written form via Learn, the University of Edinburgh's Virtual Learning Environment (VLE).

Feedback on summative assessment will consist of written comments to each student identifying strength and weaknesses in their report. In advance of submission of the summative assessment, feedback will be provided to each group during the formative group exercise on the slides prepared and presented by them.
No Exam Information
Learning Outcomes
On completion of this course, the student will be able to:
  1. Demonstrate an understanding of the range of Intellectual property rights that are relevant to the creative industries.
  2. Demonstrate knowledge of how Intellectual Property rights underpin a range of business models within the creative industries.
  3. Demonstrate an appreciation of the variety of ways in which IP rights can be exploited in the creative industries.
  4. Demonstrate a critical awareness of the challenges within the creative industries in protecting intangible assets.
  5. Demonstrate capacity to work effectively with others in identifying challenges and solutions to Intellectual property issues in the creative industries.
Reading List
Selected chapters will be set as essential reading from the books indicated below:

H Bosher, Copyright in the music industry: a practical guide to exploiting and enforcing rights, (Edward Elgar 2021)

M Wilson, Art law and the business of art (Edward Elgar 2019)

J. Hartley and others, Key Concepts in Creative Industries (SAGE Publications, Inc 2013)

E. G. Carayannis, Encyclopedia of Creativity, Invention, Innovation and Entrepreneurship (Springer New York 2020)

R. Davies and G. Sigthorsson, Introducing the Creative Industries: from Theory to Practice (SAGE 2013)
Additional Information
Graduate Attributes and Skills 1) Generic cognitive skills - Evaluate and deal with current challenges and complex issues;
2) Communication, ICT and numeracy skills - Communicate with peers and to a range of audiences;
3) Autonomy, accountability and working with others - Take responsibility for own work and work with peers.
KeywordsIntellectual Property,Creative Industries,Creative Sector
Contacts
Course organiserDr Smita Kheria
Tel:
Email: smita.kheria@ed.ac.uk
Course secretaryMr David Murphy
Tel:
Email: dmurphy7@ed.ac.uk
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