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DRPS : Course Catalogue : Business School : Common Courses (Management School)

Postgraduate Course: Entrepreneurship and New Venture Creation in Context (CMSE11540)

Course Outline
SchoolBusiness School CollegeCollege of Arts, Humanities and Social Sciences
Credit level (Normal year taken)SCQF Level 11 (Postgraduate) AvailabilityNot available to visiting students
SCQF Credits20 ECTS Credits10
SummaryThe aim of this theory-led, practically orientated course is to enhance students' conceptual and practical understanding of:
- The role of the entrepreneur in start-up processes;
- Practical ways of recognising, assessing and articulating start-up opportunities;
- Methods for designing business models, products and validating market potential
- Options for scaling up a start-up.
Course description The course provides a theory- and practice-based understanding of entrepreneurial start-up motivations and processes. This has the practical benefit of allowing students to assess the desirability and feasibility of starting up a business as a career option. The aim, therefore, is that students emerge from the course with a solid academic and practical understanding of how start-up entrepreneurs go about creating, delivering and capturing value for their customers. They will also learn experientially through processes of brainstorming, prototyping, and customer engagement.

Topics include, but are not limited to:
Entrepreneurship and Entrepreneurs
Entrepreneurial Planning
Strategic Entrepreneurship
Innovation and Growth
Entrepreneurial Leadership
Social Entrepreneurship

Student experience:
The class is oriented around a group venture creation project in which students develop a proposal for a viable, scalable new venture. The conceptual topics discussed in the class will be applied through the process of working on this assessment. The core idea for this will be shared with the work students do in Entrepreneurial Finance.
Entry Requirements (not applicable to Visiting Students)
Pre-requisites Co-requisites
Prohibited Combinations Other requirements None
Course Delivery Information
Academic year 2023/24, Not available to visiting students (SS1) Quota:  None
Course Start Semester 1
Timetable Timetable
Learning and Teaching activities (Further Info) Total Hours: 200 ( Lecture Hours 14, Seminar/Tutorial Hours 10.5, Programme Level Learning and Teaching Hours 4, Directed Learning and Independent Learning Hours 171 )
Assessment (Further Info) Written Exam 0 %, Coursework 100 %, Practical Exam 0 %
Additional Information (Assessment) 40% coursework (individual) - assesses Course Learning Outcomes 1, 2
60% coursework (group) - assesses Course Learning Outcomes 3, 4, 5
Feedback Formative: Written feedback for individual business plan draft that includes suggestions for improvements for final submission.
Summative: Summative feedback will be provided on all assessment.
No Exam Information
Learning Outcomes
On completion of this course, the student will be able to:
  1. Understand and critically evaluate the linkages between entrepreneurship and venture creation, development and growth, including the motivations which entrepreneurs have for creating new ventures
  2. Critically discuss alternative approaches and business models for the exploitation of entrepreneurial opportunities
  3. Analyse different business situations where entrepreneurial opportunities are present or possible, taking into consideration the resources required to pursue an opportunity
  4. Understand and evaluate critically the key elements and purpose of a business planĀ 
  5. Work with others to develop a business plan for a viable business concept which can guide the start-up process
Reading List
Greene (2019) Entrepreneurship Theory and Practice. MacMillian. 978-1-137-58955-2
Additional Information
Graduate Attributes and Skills Knowledge and Understanding

After completing this course, students should be able to:

Demonstrate a thorough knowledge and understanding of contemporary organisational disciplines; comprehend the role of business within the contemporary world; and critically evaluate and synthesise primary and secondary research and sources of evidence in order to make, and present, well informed and transparent organisation-related decisions, which have a positive global impact.

Practice: Applied Knowledge, Skills and Understanding

After completing this course, students should be able to:

Apply creative, innovative, entrepreneurial, sustainable and responsible business solutions to address social, economic and environmental global challenges.

Communication, ICT, and Numeracy Skills

After completing this course, students should be able to:

Convey meaning and message through a wide range of communication tools, including digital technology and social media; to understand how to use these tools to communicate in ways that sustain positive and responsible relationships.

Critically evaluate and present digital and other sources, research methods, data and information; discern their limitations, accuracy, validity, reliability and suitability; and apply responsibly in a wide variety of organisational contexts.
KeywordsNot entered
Course organiserProf Francis Greene
Tel: (0131 6)50 3798
Course secretaryMiss Lauren Dunn
Tel: (01316) 513758
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