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DRPS : Course Catalogue : Edinburgh College of Art : Design

Undergraduate Course: Design Work-Based Placement: Design Identities (DESI10133)

Course Outline
SchoolEdinburgh College of Art CollegeCollege of Arts, Humanities and Social Sciences
Credit level (Normal year taken)SCQF Level 10 (Year 3 Undergraduate)
Course typeOnline Distance Learning AvailabilityNot available to visiting students
SCQF Credits20 ECTS Credits10
SummaryThis course aims to broaden your awareness of the types of roles played within a design organisation, and of the ways a design organisation interacts with others to form an ecology of knowledge and production.

Professional design is a dynamic field encompassing many different ways of working, and many different values. Some sectors of design change very quickly, while others depend on maintaining tradition. Understanding how different roles are defined, how they work together, and what leads them to change, is key to your ability to reflect on your place, and identity, within the profession.
Course description This course is delivered through online distance learning. You will have regular points of online contact with your tutor. Teaching is through a combination of recorded/live lectures, online seminars/tutorials and virtual studio activities.

You will learn to combine observational and desk research methods in a case study approach, and to use visual communication tools to explore and describe the organisation or movement you are studying. Visual communication is increasingly used as part of strategic ¿design thinking¿ across different sectors and is a valuable skill for graduates. Design consultancies often use tools like personas and the business model canvas to visualise intangible values and experiences to support these processes.

While you will work independently on your research project, you will also benefit from being able to share experiences through debate on student discussion boards supported and moderated by members of academic staff.
Entry Requirements (not applicable to Visiting Students)
Pre-requisites Co-requisites
Prohibited Combinations Other requirements This course is only available to students on a Degree Programme in the School of Design
Course Delivery Information
Not being delivered
Learning Outcomes
On completion of this course, the student will be able to:
  1. Apply a case study approach to research.
  2. Develop visual methods to support investigation and communication in a short research project.
  3. Demonstrate a critical understanding of roles within a design organisation or movement.
  4. Demonstrate a critical understanding of the concept of design knowledge and production ecologies.
Reading List
Dam, R. and Siang, T. (2019). Personas ¿ A Simple Introduction. Interaction Design Foundation. Available at: Retrieved 20th January 2019. [essential]
Edwards, C. (Ed.) (2016). The Bloomsbury Encyclopedia of Design. London: Bloomsbury. [recommended]
Merholz, P. and Skinner, K. (2016). Org Design for Design Orgs. O¿Reilly. [recommended]
Muratovski, G. (2016). Research for Designers. London: Sage. [essential]
Osterwalder, A. and Pigneur, Y. (2010). Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers. Hoboken, NJ: John Wiley. [essential]
Rodgers, P. and Smyth, M. (2010). Digital Blur: Creative Practice at the Boundaries of Architecture, Design and Art. Faringdon: Libri. [recommended]
Untracht, O. (1985). Jewelry Concepts and Technology. RBJT6. [introduction, provided]
Additional Information
Graduate Attributes and Skills Ability to understand professional contexts around the discipline.
Experience of the workplace within wider academic and intellectual frameworks
Reflect on work experience in a rigorous and critical manner
Articulate and communicate about employment and career development
Keywordsonline distance learning,case study,design thinking,roles,ecologies
Course organiserDr Sarah Kettley
Tel: (0131 6)51 5836
Course secretaryMs Georgia Dodsworth
Tel: (0131 6)51 5712
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