Undergraduate Course: Product Design: Re-Value (DESI08079)
Course Outline
| School | Edinburgh College of Art |
College | College of Arts, Humanities and Social Sciences |
| Credit level (Normal year taken) | SCQF Level 8 (Year 1 Undergraduate) |
Availability | Available to all students |
| SCQF Credits | 20 |
ECTS Credits | 10 |
| Summary | This course offers an introduction to the role that design has in mediating value. There is a long history of how design add value to objects and services, and this course will provide an insight into the shifts in culture and commerce that change how design is perceived and the role that it plays in value construction. |
| Course description |
Through a series of talks and workshops that explore the concept of value and worth in different contexts and markets, students will gain an understanding of the historical models of value and how the digital economy is changing the way we buy and use products and services. The course will reflect on design's place with established models of value chains. Students will be encouraged to consider what they value in the world around them, the artefacts and the way we use them, in order to understand how value is created and sustained. Principles for designing toward the circular economy will provide contexts for student projects and offer a set of values across which students may better understand how value is contested.
Through a series of project briefs, students will respond through practice to better understand how value can be produced and sustained.
This course will:
1. Introduce students to historical and contemporary concepts of value creation for design.
2. Develop student sensibilities in mediating value through the production of designed artefacts and services.
3. Develop student skills designing toward the circular economy.
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Entry Requirements (not applicable to Visiting Students)
| Pre-requisites |
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Co-requisites | |
| Prohibited Combinations | |
Other requirements | If this course is Core to your programme, you will automatically be enrolled. For all other students, including Design students, the course is open on a first come, first served basis until the course is full. This course may have limited availability for non-Design students. Please contact the Course Organiser if you wish to enrol. |
| Additional Costs | Material costs. These costs vary according to each concept. |
Information for Visiting Students
| Pre-requisites | None |
| High Demand Course? |
Yes |
Course Delivery Information
|
| Academic year 2024/25, Available to all students (SV1)
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Quota: 28 |
| Course Start |
Semester 1 |
| Course Start Date |
16/09/2024 |
Timetable |
Timetable |
| Learning and Teaching activities (Further Info) |
Total Hours:
200
(
Lecture Hours 6,
Seminar/Tutorial Hours 30,
Feedback/Feedforward Hours 5,
Formative Assessment Hours 0.5,
Summative Assessment Hours 0.5,
Programme Level Learning and Teaching Hours 4,
Directed Learning and Independent Learning Hours
154 )
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| Assessment (Further Info) |
Written Exam
0 %,
Coursework
100 %,
Practical Exam
0 %
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| Additional Information (Assessment) |
Students are expected to develop a series of practical responses that are informed through their understanding of creation of value within different social contexts.
The semester long combination of review, reflect and make will result in two summative outputs:
1. A digital workbook which demonstrates a critical exploration or value, how it is created and sustained, including evidence of a material adaptation to an existing product that adds value within the context of a traditional value chain (minimum 20 A3 pages)
2. The design and production of an artefact that demonstrate skills in the mediation of value supported by a PDF workbook (including 1000 word project overview) that summarises the research insights, design decisions, key stages of the iterative process, and how the product responds to Circular Economy principles (minimum 20 A3 pages).
Further information on these elements (content, format and dates) are available via Learn / Course handbook).
Relationship between Assessment and Learning Outcomes:
Learning Outcomes will be assessed, following a submission at the end of the semester, as follows;
1. Critical exploration workbook is worth 40% of your overall mark and is assessed against LO1
2. Designed artefact and supporting workbook is worth 60% of your overall mark and assessed against LO2 (30%) & LO3 (30%)
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| Feedback |
Formative assessment will be provided at the mid-semester point, and will include:
a. A presentation of work to date
b. Online submission of supporting documents
Verbal feedback will be provided following the presentations. Written feedback will be given following the online submission.
Summative feedback will be provided, following the portfolio submission, in the form of written feedback. |
| No Exam Information |
Learning Outcomes
On completion of this course, the student will be able to:
- Critically appraise the value that design makes to particular products and services from multiple stakeholder perspectives.
- Demonstrate sensibilities in the mediation of a products value. This demonstration will take place through the production of designed artefacts and services.
- Design resolved products and services that adhere to circular economy principles.
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Reading List
Chandler, J. D. and Vargo, S L (2011) Contextualization and value-in-context: How context frames exchange. Marketing Theory, 11(1): 35:49.
Harvey, D. (1990a) The Condition of Postmodernity. Cambridge: Blackwell.
Harvey, D. (1996) Justice, Nature & the Geography of Difference. Oxford: Blackwell.
Ohno, T. (1995) Toyota Production System: Beyond Large-Scale Production. Portland, Or: Productivity Press.
Ng, I. (2012) Value & Worth: Creating New Markets in the Digital Economy, Innovorsa Press.
Normann, R and RamÃrez, R From value chain to value constellation: designing interactive strategy. (Harvard Business Review July/August 1993) Vol. 71, Issue 4. |
Additional Information
| Graduate Attributes and Skills |
Be open to new ideas, methods and ways of thinking.
Be able to respond effectively to unfamiliar problems in unfamiliar contexts.
Be able to use communication as a tool for collaborating and relating to others
Be able to use effective communication to articulate their skills as identified through self-reflection. |
| Keywords | Design,Value,Chains,Economy |
Contacts
| Course organiser | Miss Isla Munro
Tel:
Email: Isla.Munro@ed.ac.uk |
Course secretary | Miss Barbara Bianchi
Tel: (0131 6)51 5736
Email: barbara.bianchi@ed.ac.uk |
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