THE UNIVERSITY of EDINBURGH

DEGREE REGULATIONS & PROGRAMMES OF STUDY 2024/2025

Timetable information in the Course Catalogue may be subject to change.
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Degree Programme Table: Business with Marketing MA (Hons) (UTMAHBUSMK1F)

Jump to: Year 1, Year 2, Year 3, Year 4

Year 1 Academic year: 2024/25, Starting in: September

Notes:
Before selecting your option courses, please ensure you have spoken to your Student Adviser.

Students are recommended to balance the number of credits taken in each semester if possible.

Compulsory courses

You must take these courses
Global Challenges for Business

Must be taken during Semester 1

BUST08035 20 credits
The Business of Edinburgh

Must be taken during Semester 2

BUST08036 20 credits

Course options

Group A

Select exactly 80 credits in this group.

Business School Y1 Compulsory Options

Select exactly 20 credits of the following courses
Notes:
Select Accountancy 1A (ACCN08007) if you are interested in taking accounting courses in Years 2, 3 and 4.
Accountancy 1A
ACCN08007 20 credits
Accounting for Business 1
ACCN08012 20 credits
AND

UTMAHBUSMK1F Y1 Option Courses

Select between 0 and 60 credits of the following courses
Planning for a start-up
BUST08040 20 credits
Thinking about Business
BUST08045 20 credits
Psychological Well-being and Business
BUST08051 20 credits
Planning for a start-up
BUST08052 20 credits
Mathematical Methods for Business
BUST08054 20 credits
AND

Level 7 and 8 courses in Schedules A-Q, T, W and Y

Select between 0 and 60 credits from Level 7 and 8 courses in Schedules A-Q, T, W and Y

Year 2 Academic year: 2024/25, Starting in: August

Notes:
Progression to Year 3 honours normally requires a Pass in all courses (240 credits) in the first two years, including: (i) a minimum mark of 50% in Marketing (BUST08004) and, (ii) a Pass in Business Research Methods I: Introduction to Data Analysis (BUST08033).

Students are recommended to balance the number of credits taken in each semester if possible.

Compulsory courses

You must take these courses
Marketing

Must be passed at 50% and taken during Semester 1

BUST08004 20 credits
Business Research Methods I: Introduction to Data Analysis

Must be taken during Semester 1

BUST08033 20 credits
Business Research Methods 2: Research Design and Application

Must be taken during Semester 2

BUST08056 20 credits

Course options

Group A

Select exactly 60 credits in this group.

Courses from School(s) H - Business with Marketing MA (Hons) - Level(s) 8

Select between 20 and 60 credits of the following courses
Notes:
The following courses represent the option course selection for the 2024/25 programme. Not all option courses will run in a particular year and are subject to change and/or demand.

BUST08041 Marketing Intelligence and Planning is strongly recommended for those on the Business with Marketing Degree.
Principles of Finance
BUST08003 20 credits
Business Economics
BUST08005 20 credits
International Business: Globalisation and Trade 2A
BUST08008 20 credits
International Business and the Multinational Enterprise 2B
BUST08009 20 credits
Human Resource Management 2
BUST08027 20 credits
Organisational Behaviour 2
BUST08028 20 credits
Business Simulation
BUST08031 20 credits
Business Analytics and Information Systems
BUST08032 20 credits
Marketing Intelligence and Planning
BUST08041 20 credits
Understanding and Delivering Public Services
BUST08042 20 credits
Planning for a start-up
BUST08052 20 credits
Innovation and Enterprise
BUST08053 20 credits
AND

Level 7 and 8 courses in Schedules A-Q, T, W and Y

Select between 0 and 60 credits from Level 7 and 8 courses in Schedules A-Q, T, W and Y

Year 3 Academic year: 2024/25, Starting in: August

Notes:
Students in Year 3 must take a minimum of 40 credits per semester.

The Dissertation proposal must be on a research topic in the field of Marketing.

Students who spend their third year abroad at a partner university must complete and pass a full year's diet of courses (equivalent to 120 credits), the majority of which must be in Business and Marketing.

Compulsory courses

You must take these courses
Business Research Methods II: Applications and Analysis

Must be taken during Semester 2

CMSE10003 20 credits
Preparing for your Dissertation

Must be taken during Semester 2

BUST09007 0 credits

Course options

Group A

Select exactly 100 credits in this group.

Business School Y3 Recommended Option Course

Select between 0 and 20 credits of the following courses
Notes:
It is recommended that students select CMSE10002 as an option.
Strategic Management
CMSE10002 20 credits
AND

ROU_H_UT Business with Marketing 3_10

Select between 0 and 40 credits of the following courses
Notes:
The following courses represent the option course selection for the 2024/25 programme. Not all option courses will run in a particular year and are subject to change and/or demand.
Behavioural Finance and Market Efficiency
ACCN10026 20 credits
The Accounting Profession
ACCN10027 20 credits
Business Ethics
BUST10004 20 credits
International Business in Emerging Markets
BUST10018 20 credits
The Economics of Corporate Strategy
BUST10021 20 credits
Futures and Options
BUST10023 20 credits
Quality Management
BUST10024 20 credits
Managing Employment Law
BUST10028 20 credits
Operations Strategy
BUST10092 20 credits
International Strategic Management in Practice
BUST10104 20 credits
Managing Change
BUST10107 20 credits
The Entrepreneurial Manager
BUST10115 20 credits
Economic Aspects of Competition Policy
BUST10124 20 credits
Applications of Human Resource Management
BUST10129 20 credits
Decision Analytics
BUST10133 20 credits
Mathematical Programming in Advanced Analytics
BUST10134 20 credits
Management Science and Operations Analytics
BUST10135 20 credits
Business and Society: The Impact of Globalisation
BUST10136 20 credits
Global Creative Industries: The art of business and the business of art
BUST10140 20 credits
Service Management in an International Context
BUST10142 20 credits
Digital Business
BUST10144 20 credits
The Future of Work
BUST10147 20 credits
Global Business and the Sustainable Development Goals
BUST10148 20 credits
Mergers, Acquisitions, and Corporate Restructuring
BUST10149 20 credits
Strategies for Collective Action
BUST10152 20 credits
Eco-Innovation for a Circular Economy
BUST10153 20 credits
Global Macro Investing
BUST10157 20 credits
Marketing & Climate Change
BUST10160 20 credits
Crisis Management for Organisations
BUST10162 20 credits
Entrepreneurship and Business Growth
BUST10163 20 credits
Managing in the third sector
BUST10166 20 credits
AND

Courses from School(s) H - Business with Marketing MA (Hons) - Level(s) 10

Select between 40 and 80 credits of the following courses
Financial Services Marketing
BUST10033 20 credits
International Marketing
BUST10067 20 credits
Marketing and Society
BUST10108 20 credits
Interactive Retailing
BUST10150 20 credits
Theories and Techniques of Persuasion
BUST10151 20 credits
Marketing & Climate Change
BUST10160 20 credits
AND

Level 10 courses in Schedules A to Q, T and W

Select between 0 and 40 credits from Level 10 courses in Schedules A to Q, T and W

Year 4 Academic year: 2024/25, Starting in: August

Notes:
Students in Year 4 must take a minimum of 20 credits of taught courses per semester.

The Business Honours Dissertation must be on a research topic in the field of Marketing.

Compulsory courses

You must take these courses
Business Honours Dissertation

Must be taken during Full Year

BUST10158 40 credits

Course options

Group A

Select exactly 80 credits in this group.

Courses from School(s) H - Business with Marketing MA (Hons) - Level(s) 10

Select between 40 and 80 credits of the following courses
Notes:
The following courses represent the option course selection for the 2024/25 programme. Not all option courses will run in a particular year and are subject to change and/or demand.
Consumer Behaviour
BUST10007 20 credits
Advertising: Theories and Practice
BUST10014 20 credits
Financial Services Marketing
BUST10033 20 credits
International Marketing
BUST10067 20 credits
Marketing and Society
BUST10108 20 credits
Brand Culture
BUST10127 20 credits
Interactive Retailing
BUST10150 20 credits
Theories and Techniques of Persuasion
BUST10151 20 credits
Marketing & Climate Change
BUST10160 20 credits
AND

Business with Marketing Year 4 level 10

Select between 0 and 40 credits of the following courses
Notes:
The following courses represent the option course selection for the 2024/25 programme. Not all option courses will run in a particular year and are subject to change and/or demand.
Behavioural Finance and Market Efficiency
ACCN10026 20 credits
The Accounting Profession
ACCN10027 20 credits
Business Ethics
BUST10004 20 credits
Corporate Finance
BUST10012 20 credits
International Business in Emerging Markets
BUST10018 20 credits
The Economics of Corporate Strategy
BUST10021 20 credits
Futures and Options
BUST10023 20 credits
Quality Management
BUST10024 20 credits
Managing Employment Law
BUST10028 20 credits
Operations Strategy
BUST10092 20 credits
International Strategic Management in Practice
BUST10104 20 credits
Managing Change
BUST10107 20 credits
Managing Across Borders and Cultures
BUST10113 20 credits
The Entrepreneurial Manager
BUST10115 20 credits
Enterprise Consultancy Project
BUST10120 20 credits
Economic Aspects of Competition Policy
BUST10124 20 credits
Applications of Human Resource Management
BUST10129 20 credits
Decision Analytics
BUST10133 20 credits
Mathematical Programming in Advanced Analytics
BUST10134 20 credits
Management Science and Operations Analytics
BUST10135 20 credits
Business and Society: The Impact of Globalisation
BUST10136 20 credits
Global Creative Industries: The art of business and the business of art
BUST10140 20 credits
Service Management in an International Context
BUST10142 20 credits
Digital Business
BUST10144 20 credits
The Future of Work
BUST10147 20 credits
Global Business and the Sustainable Development Goals
BUST10148 20 credits
Mergers, Acquisitions, and Corporate Restructuring
BUST10149 20 credits
Strategies for Collective Action
BUST10152 20 credits
Eco-Innovation for a Circular Economy
BUST10153 20 credits
Fixed Income Analysis
BUST10156 20 credits
Global Macro Investing
BUST10157 20 credits
Marketing & Climate Change
BUST10160 20 credits
Crisis Management for Organisations
BUST10162 20 credits
Entrepreneurship and Business Growth
BUST10163 20 credits
Managing in the third sector
BUST10166 20 credits
AND

Level 10 courses in Schedules A to Q, T and W

Select between 0 and 40 credits from Level 10 courses in Schedules A to Q, T and W
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